ScanMyPage

ScanMyPage.com has analyzed Rogers Communications’s website

Website audit

Rogers Communications

Kanada · https://www.rogers.com/

7.6/10
TOTAL SCORE

Performance index

Content quality
73/100

Mobile UX & accessibility
55/100

Security & speed
94/100

Search visibility
80/100

Technical checklist

✓
Page title & meta
×
Heading structure
✓
Canonical tag
✓
Mobile viewport
✓
Robots.txt
✓
Sitemap.xml
✓
Link integrity
×
Image alt text
✓
Security headers
Executive summary

The Rogers Communications website scores a solid 7.6 out of 10, reflecting a well-structured platform with strong security measures. However, there are notable areas for improvement, particularly in user experience on mobile devices and content optimization.

Verified strengths

What the website does well

✓

Strong Security Features

The website employs HTTPS, strict transport security, and a content security policy.

Why it matters

These features enhance user trust and protect sensitive information, crucial for a service provider handling personal data.

◆

Comprehensive Content Offering

The site contains 647 words of informative content, including detailed descriptions of services and promotions.

Why it matters

This richness in content can help users make informed decisions and improve search engine visibility.

★

Effective Meta Tags

The site has a well-structured title (58 characters) and a concise meta description (128 characters).

Why it matters

These elements contribute to better SEO performance, making it easier for potential customers to find Rogers online.

Prioritized action plan

The three most important improvements

1

Enhance Mobile User Experience

Difficulty: Medium

The mobile user experience score is only 55, indicating potential friction for users on mobile devices.

Recommended action

Optimize the mobile layout and navigation for easier access to key services.

Expected effect

Improving mobile usability can lead to higher engagement and potentially increase conversions.

2

Add Alt Text to Images

Difficulty: Easy

Out of 34 images, 26 are missing alt text.

Recommended action

Implement descriptive alt text for all images to improve accessibility and SEO.

Expected effect

This will enhance the website's accessibility for users with disabilities and improve search engine rankings.

3

Improve H1 Tag Usage

Difficulty: Medium

The website currently has no H1 tags, which are important for SEO.

Recommended action

Incorporate relevant H1 tags on key pages to improve structure and search visibility.

Expected effect

Proper use of H1 tags can enhance content organization and improve search engine indexing.

Specialist verdict

Conclusion

Rogers Communications has established a robust online presence with commendable security and content offerings. However, addressing mobile usability, image accessibility, and H1 tag implementation will significantly enhance the user experience and overall effectiveness of the website.

Public website analyzed:
https://www.rogers.com/

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